10 Reasons Why Effective Meetings Will Grow Your Business - Ask A Business Expert - Gordon Sheppard

10 Reasons Why Effective Meetings Will Grow Your Business

If you’re a leader who wants to grow their business, then you have to know how to run effective meetings. 

My name is Gordon Sheppard. I am an experienced Organization Consultant and Leadership Coach and the CEO of Business Expert Solutions.

I am passionate about helping business leaders to learn how to have more effective meetings. I have written this article to inspire you, and give you a detailed 10-Step process that will help you increase the overall productivity and profitability of your meetings.

10 Reasons Why Effective Meetings Will Grow Your Business.

Here are ‘10 Reasons Why Effective Meetings Will Grow Your Business.’

  1. Get More Accomplished in Meetings
  2. Get More Projects Done Outside of Meetings
  3. Improve Staff Morale so They Are More Productive
  4. Avoid Staff Burnout
  5. Move Your Organization Strategy Forward
  6. Bragging Rights and Easier Recruitment
  7. Happier Employees
  8. Innovation
  9. Laughter and More Sales
  10. Inspiring Each Other

Click here to download your copy of the ’10 Reasons Why Effective Meetings Will Grow Your Business Checklist’

10 Reasons Why Effective Meetings Will Grow Your Business

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1. Get More Accomplished in Meetings

If you improve and run effective meetings across your organization, then you’ll get more things accomplished.

For example, there was a mid-size accounting firm whose senior leaders used to meet once a month for two hours.

They experimented and made it a standing meeting by removing the chairs from the boardroom, which reduced casual conversations, and found out that:

  • Each person actually prepared for the meeting
  • People were concise when it was their turn to speak

After these efforts, their monthly meetings now lasted 20 minutes. 

They also became more productive in the meeting, resulting in feeling more fulfilled and proud of themselves.

2. Get More Projects Done Outside of Meetings

Shorter meetings free up precious time, letting your people focus more on their most important projects.

For example, if 5 of your accounting leaders gained an additional one hour and forty minutes per month by shortening a two-hour meeting to 20 minutes, they would have an additional 8+ billable hours available to earn more for their firm every month.

3. Improve Staff Morale so They Are More Productive

Have you ever walked out of a meeting, feeling mentally exhausted, and said, “That meeting should have been an email instead of a meeting!”

A lot of time and energy is lost when employees complain about poorly run meetings—they are demoralizing.

If you want to improve the overall morale of your staff so they can get more done, then invest in building effective meetings across your organization.

4. Avoid Staff Burnout

Many organizations are allowing their most talented people to get booked into 20+ meetings per week.

With so little time available during the day, then your most talented employees have to finish their regular work at night.

They signed up for 40 hours a week, but now, because of excessive meetings, they are working 60 hours or more.

So if you want to avoid staff burnout, and retain top talent so you can make more money, then make sure that they are only being booked into a maximum of 10-12 meetings per week.

5. Move Your Organization Strategy Forward

Do you have an organization strategy?

If you do, then why not bring significant parts of that strategy into every meeting that takes place within your company.

For example, if you have an annual goal to increase sales by 30%, then that goal could be announced at the beginning of every staff meeting that happens in the first week of March.

Then, after those meetings are over, you could get feedback from your meeting leaders about how their units are doing in relation to that goal.

Will their unit be able to help your company meet the sales goal? Or is it not realistic?

Using every meeting to educate your employees about what’s in the strategy will not only help to create alignment, but it will also contribute to overall growth.

6. Bragging Rights And Easier Recruitment

If your organization becomes known for having great meetings, then not only will you get to brag to your competitors, but it will also be easier to attract top talent.

7. Happier Employees

How often do your employees go home and complain to their spouses about the useless meetings they were in that day?

If your meetings were more productive, then they wouldn’t be able to complain about them.

Instead, they might even talk about how great their meetings were.

Not only will they be happier, but their spouses will thank you.

8. Innovation

When your meetings are more productive, then employees will trust each other more.

Trust is key to innovation, because when your employees are free to express themselves and able to act upon their best ideas, then they can help you improve processes and develop new products.

9. Laughter And More Sales

When your meetings are better, then people will laugh more often.

When your employees are in a better mood, then they can sell more and help the company grow.

10. Inspiring Each Other

During an effective meeting there is always time to learn about individual and team accomplishments.

Frequently learning about what your fellow employees are achieving will help to inspire others to do the same.

When more and more people are inspired, then your company will grow even more.

Conclusion

In this article you learned ‘10 Reasons Why Effective Meetings Will Grow Your Business’ which included:

  1. Get More Accomplished In Meetings
  2. Get More Projects Done Outside Of Meetings
  3. Improve Staff Morale So They Are More Productive
  4. Avoid Staff Burnout
  5. Move Your Organization Strategy Forward
  6. Bragging Rights And Easier Recruitment
  7. Happier Employees
  8. Innovation
  9. Laughter And More Sales
  10. Inspiring Each Other

So what are you waiting for?

Now is the time to grow your MROI (meeting-return-on-investment), by helping everyone in your company learn how to conduct highly effective meetings today.

Want To Learn More About How To Have A Great Meeting…

Check out these resources:

How Can Leaders Make Virtual Meetings More Engaging? – by business expert Lauren Sergy.

The Effective Meetings Professional Development Workshop – by business expert Gordon Sheppard.

The Meeting Leadership Podcast – by Meeting Leadership Inc.

Gordon Sheppard

Gordon Sheppard

Gordon Sheppard is an Organization Consultant, Leadership Coach, Facilitator, Online Training Expert, Author, and Podcaster. He helps business leaders get the information, advice and inspiration they need to be successful. He is also the CEO of Business Expert Solutions Inc.

Contact Gordon

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