Successful businessman and community leader, Earl Shindruk, launched Optimax Benefits in 1998 after a vast career at TransAlta, Laidlaw Waste Systems, and Lafrentz Road Services.

He has grown Optimax by harnessing people skills, ‘being accessible’, ‘getting to know your client’, and ‘being innovative’.

Earl is a key contributor to his community, donating many hours and much expertise to charities and not-for-profits. He is the past board chair of the NPO Collective and board member of the Edmonton Business Association, as well as a founding board member of the Meningitis Foundation of Alberta.

His legacy includes sharing knowledge and expertise. For over 11 years he was an instructor in Employee Benefits and Human Resources at MacEwan University and is often a guest speaker there as well as at the University of Alberta, CPHR Alberta and IPMA.